It all started in 1956, when Euride Zini, born in Reggio Emilia, took the traditions of her region and all her love for good pasta to Milan. Following this tradition, by respecting original recipes and avoiding any artificial ingredients, including colorants and additives. For product conservation, Zini exclusively uses one single natural element: cold. In its cutting-edge Milan pasta factory, all freshly-made products are cooked and frozen very quickly, to preserve all their taste and freshness for a long time.